Interview: New Startup I-ELLA Takes on eBay Model for Fashionistas

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  1. Samuel

    Samuel
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    Multiple services put their own spin on eBay and Craigslist, and new startup I-ELLA is no exception. The company is based in New York, and it allows consumers to buy, sell, swap, and borrow designer clothing and accessories. Ella Gorgla, the CEO of the startup, calls the site "the eBay for fashion insiders." As she explained to us, most people haven't worn at least 25 percent of their closets in the past 9 months. For this reason,

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