How to Leverage Content Communities to Expand Your Brand Reach

Posted by Julianne Staino Content is King! Ah, the wonderfully overused statement that makes me want to throw my monitor at the wall and then hang my head in shame because its actually true. I feel like I can safely assume that we can all agree on the increasing importance of awesome content. Recently, it seems like everyone is championing for companies to evolve the way in which they approach creating content. (Ie. Coca-Colas 2020 content strategy .

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